Washington Interfaith Network: Creating a Team Dedicated to Donor Engagement

Washington Interfaith Network (WIN), founded in 1996, is a District-wide citizens’ power organization rooted in local congregations and associations. WIN is committed to training and developing neighborhood leaders, addressing community issues, and holding elected and corporate officials accountable in Washington, DC. With a grant from Progressive Multiplier, WIN is building a volunteer-based Organized Money Power Team to conduct donor engagement and solicitation in support of their climate justice and housing programs.  

In a pilot campaign, WIN trained and coached 22 members of their Money Power Team to identify potential donors among their contacts, determine the appropriate ask amounts, and solicit and steward these individuals. They are investing funds from the grant in recruiting additional members for their Team to grow to 100-150 members. They are also improving their database so they can more effectively track and manage donor interactions. Once a new donor is acquired, they will enter a welcome stream to further their involvement with the cause. 

To date, WIN has raised $70,000 through the Team and expects to reach $570,000 within three years. As an acknowledgment of the initial success of the project and its importance to the organization, WIN’s board has approved funding for a position that will drive donor operations and member care. 

Washington Interfaith Network (WIN), founded in 1996, is a broad-based, multi-racial, multi-faith, strictly non-partisan, District-wide citizens’ power organization rooted in local congregations and associations. WIN is committed to training and developing neighborhood leaders, addressing community issues, and holding elected and corporate officials accountable in Washington, D.C.

This project is currently in progress; final results will be shared in a case study at a later date.